Summer of Sport: Winning in an AI-Driven World

Exploring how organisations are turning AI ambition into measurable business outcomes.

Location: IBM Innovation Studio London, 20 York Road, London

As artificial intelligence reshapes industries, executive leaders face a defining challenges: how to move beyond experimentation and deliver tangible value at enterprise scale.

Join IBM and a select group of senior business and technology leaders for an invitation-only afternoon of strategic discussion, immersive experiences and peer networking focused on the decisions shaping the future of AI adoption.

Drawing inspiration from IBM's global partnerships with the All England Lawn Tennis Club and Scuderia Ferrari HP, this exclusive forum will explore what it takes to compete, innovate and win in an increasingly AI-driven world.

The event will also feature a special guest session with Dame Laura Kenny, Britain's most successful female Olympian, who will share her perspective on performance, resilience and the evolving role of technology in elite sport.

Key Discussion Themes:

1. Driving Enterprise Value with AI - How leading organisations are moving beyond pilots to scale AI, increase productivity, automate operations, and deliver measurable business outcomes.

2. Innovating with Trust and Sovereignty - Exploring the balance between innovation, governance and resilience and regulatory accountability as AI becomes embedded across the enterprise.

3. From Ambition to Action - Practical lessons from organisations successfully turning AI strategy into operational reality, overcoming implementation challenges, and accelerating adoption.

4. AI, Cyber Risk and Resilience - Understanding how AI is reshaping cybersecurity, vulnerability discovery and risk management - and what leaders must do to prepare for an evolving threat landscape. 

Special Guest Speaker: Dame Laura Kenny:

Britain's most successful female Olympian shares insights on leadership, resilience, performance and the role technology plays in creating competitive advantage at the highest level. 

Agenda:

11:00 – 12:00
Innovation Studio Tours (Optional)

12:00 – 13:00
Networking Lunch & Executive Roundtable Discussion
The Mythos Moment: What Should Leaders Be Asking?

13:00 – 13:10
Welcome

13:10 – 13:30
Keynote: From Ambition to Operating Reality: The Cross-C-Suite Agenda for Tomorrow's Enterprise

13:30 – 14:00
Panel: Driving Productivity with AI and Innovation

14:00 – 14:20
Client Showcase: IBM and the All England Lawn Tennis Club

14:20 – 14:50
Break & Refreshments

14:50 – 15:10
Client Showcase: IBM and Scuderia Ferrari HP

15:10 – 15:40
Panel: Digital Sovereignty – Creating Autonomy Without Insularity

15:40 – 16:00
Keynote: From Idea to Implementation: Taking the Next Step with IBM

16:00 – 16:45
Fireside Chat with Dame Laura Kenny
The Evolving Role of Technology in Driving Performance in Elite Sport

16:45 – 18:00
Drinks & Networking Reception

Request Your Invitation

Attendance is by invitation only and reserved for senior business and technology leaders.

Join IBM and your peers for an afternoon of strategic insight, practical discussion, and immersive experiences exploring what it takes to win in an AI-driven world.