Showpad Sales Enablement Dynamics: Navigating a Shifting Landscape

🔍 Abstract Overview: Join us for an exclusive dinner event that delves into the world of sales enablement amid the backdrop of today's dynamic economic landscape. As macroeconomic shifts impact borrowing costs and investor behavior, businesses face challenges in sustaining growth. Explore how leading executives are prioritizing investments in repeatable, scalable, and profitable growth, and the role of sales enablement in achieving these objectives.

📌 Discussion Points:

1. Economic Trends and Sales: How are economic trends affecting your sales teams and buyer budgets for large purchases?
2. Industry-Specific Trends: Share insights on industry-specific trends influencing your approach to sales enablement programs.
3. Tech Stack Insights: Discuss your current sales and enablement tech stack – does it focus on monitoring workflows or empowering effectiveness?
4. Changing the Status Quo: Identify the operational aspects in sales and marketing teams that you aim to transform through sales enablement.
5. Primary Enablement Gap: What's the key gap in your sales enablement efforts that you're looking to address?
   • Streamlining content creation and storage.
   • Effective content sharing with buyers.
   • Rapid onboarding and continuous training for sellers.
   • Demonstrating enablement ROI.